"Life can only be understood backwards; but it must be lived forwards" - Søren Kierkegaard
Saturday, December 15, 2007
Sponsorship And Support
Sheffield FC at Step 4 of the Non-League Pyramid have just announced a sponsorship deal with Pirelli. Well it is one up on Newcastle United who are still playing with "Northern Rock" on the front of their shirts. Yet as a Socialist, I will have to become pro Northern Rock if it is nationalised. But as I am also a Sunderland supporter, I can hardly become pro the Magpies as well.